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Twitter content analysis

Another enlightening post on the content of Tweets.

Over 40% is what is referred to as ‘pointless babble’.

About 38% is ‘conversational’

And a distant 3rd at 8% was ‘tweets of pass along value’.

So those planning to use Twitter for business, need to be mindful of the cacophony within which they need to operate.

The study findings are within the post and the report is here.

More interesting findings such as

55% of users are women.

72% are passers by.

Teens don’t use Twitter because they think it is not safe.

Please read the report for more details.

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